About Us

We're living in the best time ever to build software. AI has collapsed the cost of writing code, and vibe coding has expanded who can create. The new constraint is no longer execution, it's judgment.

Speed alone doesn't create value. Products fail when teams build the wrong thing, build the right thing too late, or build the right thing without a path to distribution. In an AI-first world, the bottleneck moves upstream: clarity on the user, the problem, the bet, and the tradeoffs.

We think the best product teams operate like a single system. Business sets direction and constraints: who we serve, what we win on, what success means, and how we'll distribute. Product turns that into a plan: the smallest valuable outcome, the riskiest assumptions, and the sequence of bets. Engineering turns it into reality: reliable systems, scalable architecture, and a fast path from learning to shipping.

AI changes the interface between these functions. It compresses iteration and expands the solution space, which means teams need stronger priors, better decision hygiene, and a shared source of truth. The job becomes choosing the right problems, defining them precisely, and keeping everyone aligned as the product evolves.

We're optimistic about AI, and practical about what it takes to use it well. New tools demand new roles and workflows: tighter feedback loops, stronger problem definition, clearer acceptance criteria, and explicit constraints. When code generation is cheap, alignment becomes expensive.

We've built and shipped products across different contexts: at startups we founded, and at companies like Uber and Mercado Libre. The surface area changes, but the core problem repeats: turning messy inputs into clear priorities, then into specs that ship, then into learning that compounds.

That's what we're building at 021. 021 is an AI product brain. We handle what happens before the code: ideation, definition, prioritization, and documentation. We turn vague ideas into sharp decisions, and decisions into artifacts engineers can build from. Every developer needs a product manager. Every AI coding assistant needs an AI product agent.